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Spreadsheets vs. Database Applications

Data is one of the most valuable commodities that an organisation holds. It can range from sales, orders and customer contact details to product information, stock levels and employee information. It can be used to drive company growth, improve customer service as well as…

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Creating Next Generation Business Applications

The demand for next generation business applications is growing at an exceptional rate as many businesses are starting to realise their potential. A simple, intuitive application can help organisations manage business processes more efficiently, offer customers something unique and/or help solve a problem. The…

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Improving Cash Flow via Credit Control Automation

One of the biggest contributors to poor cash flow is ineffective management of credit control. Credit control teams work tirelessly to ensure that processes and procedures are adhered to so that cash flow remains consistent and the cost of debt recovery is reduced. However,…

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eCommerce Marketing: How do Some Marketers Stand Out From the Crowd?

If you’re working in an eCommerce marketing function you’ll be familiar with the pressures this role brings. Juggling your working day between social media, direct email, content production, product updates, PPC, Affiliate marketing SEO, data transfers to a CRM application and so many more…

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